Defects & conformity
Tasters verify the absence of defects (such as fermentation, smoke, or chemical taints) and conformity to botanical origin standards by comparing to memorized references.
Sensory Quality System™
Soluble drinks and infusions — aroma on infusion, mouthfeel and flavour clarity.
Instant Drinks — Tea, Coffee, Chocolate Sensory Quality System™
To identify the excellence of Instant Drinks - Tea, Coffee, Chocolate through sensory analysis, employs both expert and consumer panels to systematically assess appearance, aroma, flavor, mouthfeel (texture), and overall acceptability using descriptive, discriminative, and affective methods.
Some of the sensory attributes evaluated
Tasters verify the absence of defects (such as fermentation, smoke, or chemical taints) and conformity to botanical origin standards by comparing to memorized references.
Color, clarity, foam/head (for cocoa, chocolate), visual uniformity.
Intensity, freshness, typicity (e.g., roasted for coffee, floral for tea, chocolate notes, off-odors).
Sweetness, bitterness, acidity, saltiness, umami, flavor complexity, balance, aftertaste.
Body, smoothness, astringency, creaminess, viscosity, mouth-coating.
Implementation
Panels typically consist of at least 4–6 trained tasters.
These methods and criteria allow for a comprehensive sensory identification and grading of Instant Drinks - Tea, Coffee, Chocolate, supporting effective product evaluation and differentiation.
2027 Registration Period is OPEN
Please complete the application and submit your products for the annual Excellent Taste Awards.